Dedicated Emails
As Digital Design Lead at Zumiez, I design and art direct custom emails focused on single-brand promotions. Each send targets a specific segment of the Zumiez subscriber base, aligning both vendor messaging and Zumiez brand standards. I’m responsible for layout, storytelling, and responsive formatting—creating high-impact visuals that drive engagement and conversions across email and supporting channels. Role: Art Director / Graphic Designer Scope: Email design, brand alignment, audience targeting, cross-platform performance